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Nine services, one senior team

Four areas, one senior team

Book one service, or join them up into one plan.

Start a brief

Kyndra offers nine marketing and business development services for startups: positioning, brand identity and pitch decks, social content, video production, paid social, influencer marketing, partnerships, business development and full-stack growth. Each has a clear starting price, from £1,200 for a deck to £5,950 a month for everything joined up.

All nine services

Strategy

Positioning Sprint

£2,400 · two-week sprint

Where you sit, what you say, and why customers choose you.

In two weeks we get clear on who you’re for, what makes you different and how to say it, then write it into your website and a sales deck. You leave ready to sell.

What’s included

  • Competitor & category gap analysis
  • Ideal customer & buying triggers
  • Positioning & core message
  • Website copy for your key pages
  • Sales deck
  • Hand-off workshop with your team

Best for
Founders who’ve just raised and need to sell clearly.

More about this service: Positioning Sprint

Brief this: Positioning Sprint
Content

Brand identity, design & pitch decks

Decks from £1,200 · identity from £2,500

Look as credible as the business behind you.

New logos, brand identities and the assets that go with them, plus pitch decks, sales decks and presentations that help you raise, sell and win partners.

What’s included

  • Logo & brand identity
  • Brand guidelines
  • Brand assets & templates
  • Pitch & investor decks
  • Sales & partnership decks
  • Social & campaign design
Content

Social content & channel management

From £1,850 a month · 90-day minimum

Content in every format, run consistently.

We plan, produce and publish content in the right formats for TikTok, Instagram, Facebook and LinkedIn, from short-form video and carousels to stills and copy, and look after the community day to day.

What’s included

  • Monthly content calendar & approvals
  • 18–24 bespoke assets a month
  • Formats for TikTok, Instagram, Facebook & LinkedIn
  • Platform-native copy
  • Community management
  • Monthly performance review

Best for
Growing brands that want a consistent, premium presence.

Brief this: Social content & channel management
Content

Video & content production

From £2,950 · one-off sprint

One shoot, four to six finished videos for ads and social.

One production, delivered as 4–6 finished videos for paid and organic: treatment, shoot, edit, sound and the cuts for each channel, ready to post.

What’s included

  • 4–6 finished video assets
  • Filmed in 4K, cut for vertical and landscape
  • Founder & product stories
  • Hook variants for testing
  • Full licensing & raw files
  • Captions & transcripts

Best for
Consumer brands scaling on Meta, TikTok or YouTube.

Brief this: Video & content production
Distribution

Paid social advertising

From £1,200 a month + ad spend

Put budget behind what works, and prove it.

We plan, build and manage paid campaigns on Meta (Facebook and Instagram), TikTok and LinkedIn, with creative made for each platform and regular testing so spend goes to the ads that perform.

What’s included

  • Campaign strategy & audience targeting
  • Ad account setup & tracking
  • Platform-native ad creative
  • Creative & audience testing
  • Budget management & optimisation
  • Monthly performance reporting

Best for
Brands ready to scale reach and leads with paid media.

Brief this: Paid social advertising
Distribution

Influencer & creator marketing

From £3,000 a campaign + creator fees

The right creators, secured at the best possible rates.

We go out to market for you, find creators whose audience matches your customer, and use our network of partners and talent contacts to negotiate the best rates and usage terms. Then we run the campaign end to end.

What’s included

  • Creator sourcing & vetting
  • Rate & usage negotiation via our partner network
  • Briefs, contracts & approvals
  • Campaign management
  • Whitelisting for paid amplification
  • Results reporting

Best for
Brands launching a product, entering a market or building awareness fast.

More about this service: Influencer & creator marketing

Brief this: Influencer & creator marketing
Distribution

Partnerships & co-branded campaigns

From £4,800 · one-off campaign

Partner with brands that already reach your customers.

Co-branded drops, joint activations and sponsorship-style partnerships with brands that share your audience. We find the partner, structure the deal and make the creative.

What’s included

  • Partner shortlist & fit scoring
  • Outreach & partnership pitch
  • Agreement & deliverables framework
  • Co-branded creative
  • Shared performance tracking

Best for
Brands looking for credible, lower-cost audience growth.

Brief this: Partnerships & co-branded campaigns
Business development

Business development, lead generation & consultancy

From £1,500 a month · 20 hours · 30-day minimum

We go to market for you and bring back new business.

Twenty hours a month of senior commercial support. We find and approach new partners and customers, generate qualified leads, open doors through our network and help you close. We can work inside your sales process, using your email, CRM and tools, or run the outreach through Kyndra.

What’s included

  • Embedded in your sales process, or run through Kyndra
  • Lead generation & qualified introductions
  • Target account & pipeline building
  • Pitch, proposal & pricing support
  • Deal structuring & negotiation
  • Monthly pipeline report
The whole system

Full-stack growth & creative direction

From £5,950 a month · 90-day minimum

Strategy, production and distribution run as one plan.

Senior strategy and business development, monthly video, social content, creator whitelisting and paid creative, run as one plan without an in-house department. Ad spend isn’t included in the fee: you pay the ad platforms directly.

What’s included

  • 10 hours senior strategy & BD a month
  • Monthly video sprint (4–6 assets)
  • 20 social assets a month
  • Creator seeding & whitelisting
  • Paid creative refresh every 30 days
  • Slack and a bi-weekly founder sync

Best for
Scaling brands that want one partner to make the work and run it.

Brief this: Full-stack growth & creative direction
Business developmentOur own sales system, set up for you

How we build your pipeline

Business development means finding and winning new customers and partners. We do it with our own sales system: it finds the right companies, spots a good reason to get in touch, drafts outreach in your voice for you to approve, and tracks every reply and meeting. Scroll to see each stage.

Your target accounts, scored for fitNothing is sent until you approve it
Find

Find the right accounts

A target list built around your best-fit customer, scored for fit before anyone gets an email.

Spot

Spot a reason to talk now

Live buying signals, like new funding, hiring or a launch, so we reach out when it’s relevant.

Write

Outreach in your voice

Every message is drafted for the person, then approved before it goes. Your email and tools, or ours.

Review

Pipeline you can see

Replies, meetings and introductions tracked in one place, reviewed with you every month.

How we work

From brief to business

Strategy first, then the work, then the people who need to see it, then the business that comes from it.

First

We get clear

Before anything gets made, we work out who you’re for, what makes you different and what to say. One plan, agreed with you, with a fixed price.

Then

We make it

Brand, website, video and social, made by senior people. The person you brief is the person doing the work.

Next

We put it in front of people

Creators, paid social and campaigns, planned around the channels your buyers actually use.

And then

We go and find the business

Lead lists, outreach, introductions and partnerships, from your own email and tools or through Kyndra, so the work turns into customers.

More detailEach area has its own page

Go deeper on each area

Go deeper on branding, creator campaigns, your client portal and prices.

From £2,500Branding

Identity, decks and websites, explored with you before anything is designed.

Explore branding From £3,000 + creator feesInfluencer marketing

Creators whose audience matches your customer, on the right terms.

See how it works Free for every clientClient portal

Approvals, results, files and invoices in StudioBook.

See StudioBook From £499 a monthPricing

Every package with its price, agreed before we start.

See pricing
FAQ

Questions about our services

Quick answers to what founders ask before booking a call.

All questions
What does Kyndra do?

Marketing and business development for founders who’ve just raised. One senior team gets your positioning and message right, makes the brand, website and content, runs your social, creator and paid campaigns, and goes out to find you customers through lead lists, outreach, introductions and partnerships. Book one service, or the whole team.

Who do you work with?

Mostly founders who’ve just raised, at seed and early stage, with a deadline to show traction and nobody yet doing the marketing or the selling. We also work with consumer brands that have just raised, crowdfunded or landed a stockist, and with lean teams that want senior help for a project or a season. We’re based in London and work with clients anywhere.

How do you actually find new customers for us?

We build a target list around your best-fit customer and score each account for fit. Then we watch for a reason to talk now, like new funding, a key hire or a launch, and draft outreach for each person in your voice. Nothing goes out until it’s approved, and it can send from your own email and tools or through Kyndra. Replies, meetings and introductions are tracked in one place and we review the pipeline with you every month.

Who actually does the work?

You work directly with Adam Reynolds and a small team of senior specialists. The person who pitches is the person who does the work.

Founding Partner £499/mo